The Yellow Wallpaper Essays - Mental Illness In Fiction, Free Essays

The Yellow Wallpaper Essays - Mental Illness In Fiction, Free Essays The Yellow Wallpaper The Yellow Wallpaper If there is one story that we have read so far that has had a tremendous impact on me, The Yellow Wallpaper is definitely it. I read the story in high school, however I really didnt remember too much about it. I saw the story as one womans journey into madness however; I also saw it as more than madness. It made me very upset when not only her husband but also her brother, both physicians, shrugged her sickness for lack of a better word off as nothing because it was something they could not understand. I think a lot of this has to do with the fact that they are indeed men. I also think that part of her madness is due to the fact that she is kept in a room in which she detests the yellow wallpaper. In a way, I guess I see it as an almost claustrophobia. I used to suffer from claustrophobia and the one thing I noticed to be similar is that it is terribly easy to pick one part of the room and obsess about it. The yellow wallpaper was a symbol of her entrapment. However it is not only he physical entrapment but also a mental entrapment, she has an unbelieving husband (according to her) and she recently gave birth and she must be feeling some of the emotional strings connected to such an event. She must be feeling extremely overwhelmed and used. She feels as though her husband is not trul y there for her, he constantly belittles her by calling her little girl and the like and he does not pay any attention to her ailments. He keeps telling her that shell be fine as long as she eats right, and gets plenty of rest and exercise, however he lacks the ability to understand that her problem are not physical. The end of the story confused me totally. I really didnt understand where she was going with the woman creeping around in the room. I totally didnt understand what was going on when she became the woman that was creeping. Was that her final decent into her madness or was it related to something else?

Should I Get a Masters Degree 6 Factors to Consider

Should I Get a Master's Degree 6 Factors to Consider SAT / ACT Prep Online Guides and Tips Whether you've already graduated or are about to graduate from college, if you're asking yourself, "Should I get a master’s degree?" it’s time to dig deep and find the answer. A master's degree can be useful for particular careers- but it's also expensive and time-consuming. So is a master’s degree right for you? In this guide, we go over what a master's degree is, four key questions to ask yourself before you decide to get one, the pros and cons of getting one, and three tips to help you decide on the best master’s degree program for you.

Macroeconomics - Supply And Demand Term Paper Example | Topics and Well Written Essays - 1750 words

Macroeconomics - Supply And Demand - Term Paper Example Demand, in this context, refers to the quantity of goods and services, which are desired by consumers at any given time and price. For example, if the demand for Laptops is said to be higher than that of Desktops, it means that majority of consumers in the market prefer buying laptops over desktops and hence those businesses dealing with these items would have to consider stocking more laptops than desktops or otherwise risk making losses or minimal profits as a result of low sales. Supply on the other hand refers to the level at which producers avail their products to the market. In this context, if the supply of a commodity is insufficient, then it means that there would not be enough in the market to satisfy the quantities needed by consumers (Thompson 18). In this paper, I will discuss, in detail, factors that affect supply and demand for commodities. With regard to demand, I will discuss factors such as price, which will be explained through a demand curve in order to illustrate the law of demand, income, and future expectations, which will show that customers may refuse to buy commodities in large quantities if they are aware of a possibility of a reduction in price within certain duration of time. Tastes and preferences will also be discussed as having a short term influence on demand as they are subject to rapid change. Factors affecting supply as discussed herein will include prevailing market prices of commodities, illustrated through a supply curve, government policies and speculation. The law of demand states that the higher the price of a commodity, the lower the demand and the lower the price the higher the demand. It therefore goes without saying that price is one of the most important determinants of demand (Krugman 25). Consumers will always consider foregoing expensive items in their budget especially if there are substitutes, which are selling at a lower price or simply due to opportunity cost. For

Essay on a religious leader - Abu Hanifa Annotated Bibliography

Essay on a religious leader - Abu Hanifa - Annotated Bibliography Example When Hanifa was growing up, the people around him were being oppressed by the rule of Abdul Malik bin Marwan. At this time also, Al-Hajjaa ibn Yusuf was the governor of Iraq. Yusuf was a staunch follower of Abdul. Amazingly, these issues did not affect Hanifa in any way. He never pursued any elementary education, instead choosing to be a businessman just like his ancestors. . His earliest business was a silk waving shop. Here, his fairness and honesty were exhibited. Hajjaj and Abdul died in 95AH and AH respectively, and this marked the start of fair rule in the area (. Good administration and justice prevailed in the land unlike in previous regimes. The new ruler, Umar encouraged and promoted education all over the land. He was so passionate about education such that every homestead was a Madrassah. As a result of this, Abu Hanifa started taking an interest in education (Khan 67). His quest for education was boosted by the advice of as-Sha’bi, a respected scholar in Kufa. His keen interest in education would later have a profound effect on Islam. Madrassahs were Hanifa’s earliest source of education. Through this, Hanifa was able to learn about the Quran and Hadith. A jurist in kufa called Hammad assisted Hanifa greatly in his quest for Islamic studies (Umar-ali-qadri 42). Hanifa performed very well in his studies. Abu Hanifa declined a post in 763 by al-Mansur to be the Chief Judge. Hanifa wanted to remain independent. However, his students benefitted from his tutelage. One of them, Abu Yusuf was instead appointed the Chief Judge of the State instead of him. When declining the post, he asserted that he was not fit for the post, a fact that illustrates his humility. Mansur was incensed by his decision to refuse his appointment (Sachedina & Esposito 176). He branded him a liar, but Hanifa responded to this by asking him that if he was indeed a liar,

LAW 531 Week 1 Knowledge Check Essay Example for Free

LAW 531 Week 1 Knowledge Check Essay Which of the following is true of a corporation? Corporation owners are only taxed once on earnings. A corporation terminates upon the death of an owner. A corporation is a separate legal entity. Corporation shareholders are subject to unlimited personal liability. Correct 2 There are two general partners, each of whom contributes $5,000 in capital to a limited partnership. There are two limited partners, each of whom contributes $20,000. The total amount of capital contributed is $50,000. The limited partnership agreement does not stipulate how profits and losses are to be allocated. Assume that the limited partnership makes $300,000 in profits. Under the Revised Uniform Limited Partnership Act (RULPA), how much would each partner receive? Each general partner would receive $30,000, and each limited partner would receive $120,000. Each general partner would receive $50,000, and each limited partner would receive $100,000. https://newclassroom3.phoenix.edu/Quiz/Quiz.jsp?launchPresentationR†¦RIS:43590667serverTime=2013-08-20T04:23:56.746+00:00#/view/result Page 1 of 6 8/19/13 9:24 PM Start Over All partners would receive $75,000, regardless of whether he or she is a general or limited partner. Each general partner would receive $120,000, and each limited partner would receive $30,000. Correct 3 Which of the following is true regarding mediation? A mediator does not make a decision or an award. If a settlement agreement is not reached in mediation, then the parties hire a new mediator. Was created by the Federal Mediation Act of 1925. A settlement agreement is never reached with a mediator. Correct 4 George has served Mary with a complaint alleging breach of contract. Mary has never been sued before and as such, she seeks your advice on what to do with the complaint. You advise that she answer George’s complaint but do not provide any affirmative defenses that George can use against her answer George’s complaint by admitting or denying the allegations George has asserted against her write a letter to the judge saying that George is mistaken should not respond to George’s complaint as an answer implies an admission Correct 5 Which of the following is true of arbitration? A judicial referee makes recommendations to the parties. One party usually drops the case. Parties can introduce evidence to support their case. A resolution may or may not be reached. Correct https://newclassroom3.phoenix.edu/Quiz/Quiz.jsp?launchPresentationR†¦RIS:43590667serverTime=2013-08-20T04:23:56.746+00:00#/view/result Page 2 of 6 8/19/13 9:24 PM 6 Which of the following is one of the major purposes of a settlement conference? To conduct discovery for a case To contest the local court rules To facilitate the settlement of a case To structure a settlement payment schedule Correct 7 What is the effect of having a corporation as the general partner of a limited partnership? Each shareholder of the corporation will be treated as a limited partner of the limited partnership. The liability of the corporate general partner will be limited to the amount of its assets. The limited liability of the corporation will result in the limited partners having greater liability than they would otherwise. Each shareholder of the corporation will be treated as a general partner of the limited partnership. Correct 8 Which of the following is true about the choice of business entity for an entrepreneur? The choice is determined by the Internal Revenue Service based on all the facts and circumstances. The choice takes into account many factors, including finding an option that has all the characteristics desired. The choice is determined solely by whether the primary business is services or goods. The choice is determined solely by the amount of capital invested. Correct 9 Which form of alternative dispute resolution occurs when the parties choose an impartial third party to hear and decide their dispute? https://newclassroom3.phoenix.edu/Quiz/Quiz.jsp?launchPresentationR†¦RIS:43590667serverTime=2013-08-20T04:23:56.746+00:00#/view/result Page 3 of 6 8/19/13 9:24 PM Minitrial Arbitration Conciliation Mediation Correct 10 Fred and Ginger are general partners in a business. They decide to purchase a building for the partnership. Ginger will put up the money for the building, and Fred will complete the remodeling. While inspecting the building, Fred is informed that the building is packed full of asbestos. He fails to tell Ginger of the presence of the substance. They buy the building and go into business. During the remodeling of the building, people from the neighborhood begin complaining about the dust from the building. Some of them even threaten to sue. Who is liable? Fred is liable because he was put on notice of the presence of the substance. Ginger is not liable because she did not have actual knowledge. Neither Ginger nor Fred are liable personally, nor is the partnership, as they did not put the substance in the building. Both Ginger and Fred are liable, regardless of the circumstances, by virtue of the fact that they are partners. Ginger is liable because she is the one who purchased the building. Fred is not liable, even though he had actual knowledge, because he did not purchase the building. Correct 11 Martha started a flower shop as a sole proprietor. After 1 year, she was forced to close the shop because business was so bad. At that time, the business assets totaled $50,000, but the business liabilities totaled $125,000. Which of the following statements is true? Martha’s business creditors can collect only the $50,000 of business assets. Once Martha terminates the sole proprietorship, she is no longer liable for the $50,000. Martha’s business creditors can collect only the $50,000 now, but if Martha ever goes into business again, they can get the assets of the new business. Martha is personally liable for the additional $75,000 owed to business creditors. Correct https://newclassroom3.phoenix.edu/Quiz/Quiz.jsp?launchPresentationR†¦RIS:43590667serverTime=2013-08-20T04:23:56.746+00:00#/view/result Page 4 of 6 8/19/13 9:24 PM 12 Which type of business formation is typically reserved for professionals such as accountants, lawyers, and doctors? Limited Liability Company (LLC) Limited Liability Partnership (LLP) Franchise S-Corporation Correct 13 Which of the following is true in the creation of a general partnership? The name selected cannot indicate that it is a corporation. The business name must have the names of all the partners. The business cannot operate under a trade name. The business name cannot be a fictitious name. Correct 14 Which of the following is true of The Federal Arbitration Act? It permits an appeal for all arbitration awards. It provides that arbitration agreements are valid, irrevocable, and enforceable. It applies only to breach of contract disputes. It governs all types of alternative dispute resolution. Correct 15 When parties agree in advance to adhere to an arbitrator’s decision and award, it is known as binding arbitration https://newclassroom3.phoenix.edu/Quiz/Quiz.jsp?launchPresentationR†¦RIS:43590667serverTime=2013-08-20T04:23:56.746+00:00#/view/result Page 5 of 6 8/19/13 9:24 PM arbitrator discretion appealable mediation Correct 16 The Black Squirrel limited partnership has been in operation for many years, but has recently fallen on hard times. The partners have decided to dissolve, although there are few assets remaining in the partnership. Shortly after the partnership filed its certificate of limited partnership, the partners had the foresight to incorporate into their partnership agreement a provision that, in the event of dissolution, the assets would be distributed in payment of claims first to limited partners, then to general partners, then to creditors. Hilda is a limited partner and feels relieved that she will receive at least a portion of her capital. Henry, one of the general partners, said that this provision is void and unenforceable. Which of the following best describes this situation? The provision placing limited partners ahead of general partners is unenforceable, thus all partners would be on an equal footing and ahead of creditors. The provision placing the partners ahead of creditors is not enforceable, but the priority of limited partners over general partners is enforceable. The distribution of assets in the event of dissolution is one of the few provisions where the Revised Uniform Limited Partnership Act does not allow modification. The distribution, as called for in the agreement, would be enforceable if it had been included in any filings related to the limited partnership. Incorrect https://newclassroom3.phoenix.edu/Quiz/Quiz.jsp?launchPresentationR†¦RIS:43590667serverTime=2013-08-20T04:23:56.746+00:00#/view/result

Commercial Identity :: Essays Papers

Commercial Identity This is one of the best essays I ever wrote. It was also the easiest and quickest to write because I had fun doing it. It was amazing how much my writing improved when I decided to have fun with it. "Forced" writing never turns out well no matter how skilled the writer is. Although girls may tell you they don't judge a guy based on the brand of beer he drinks, they are lying! Bud Light's new spot shows two guys fail miserably when they offer two good looking (surprise, surprise) ladies the wrong beer. The music stops, the pool ball that was about to fall in the corner pocket comes to rest on the edge. "On second thought, how about a Bud Light," says the more studly one. The music is rockin' again. The eight ball catches a drift and falls into the pocket, and those lucky ladies have found some happenin' guys who drink the coolest beer. The moral of the story is "buy a Bud and be a stud." However, that is not the only message in this commercial. The mere fact that commercials like this are successful indicates that they influence people's identity in society. That is a pretty deep and somewhat abstract statement to make about a commercial with a one sentence plot: "Guy gets girl because guy drinks a really cool beer." However, the statement is true and can easily be supported. Advertising today plays an unusual role in society in that it both reflects and effects our identities. That 30 second spot told me that I want to be just like those cooler-than-cool-Bud-Light-drinkin' guys. What did they look like? How did they dress? Those 30 seconds leave the viewer a mental picture of what cool is and what they want to be like. Just turn the T.V. on to Sunday afternoon football and you will see a dozen other commercials that support this definition of cool. Cool is being handsome. Cool is having a chick at your side and, most importantly, a beer in hand. (Bud Light, Coors, Miller--It doesn't matter, they all get the ladies.) Advertisers have certain expectations about their target audience. That is, they assume they know exactly who they are and who they want to be. Commercials try to reflect this on television to greater appeal to a their target audience. For example, football fans like beer, women, and tough cars (not necessarily in that order). Commercial Identity :: Essays Papers Commercial Identity This is one of the best essays I ever wrote. It was also the easiest and quickest to write because I had fun doing it. It was amazing how much my writing improved when I decided to have fun with it. "Forced" writing never turns out well no matter how skilled the writer is. Although girls may tell you they don't judge a guy based on the brand of beer he drinks, they are lying! Bud Light's new spot shows two guys fail miserably when they offer two good looking (surprise, surprise) ladies the wrong beer. The music stops, the pool ball that was about to fall in the corner pocket comes to rest on the edge. "On second thought, how about a Bud Light," says the more studly one. The music is rockin' again. The eight ball catches a drift and falls into the pocket, and those lucky ladies have found some happenin' guys who drink the coolest beer. The moral of the story is "buy a Bud and be a stud." However, that is not the only message in this commercial. The mere fact that commercials like this are successful indicates that they influence people's identity in society. That is a pretty deep and somewhat abstract statement to make about a commercial with a one sentence plot: "Guy gets girl because guy drinks a really cool beer." However, the statement is true and can easily be supported. Advertising today plays an unusual role in society in that it both reflects and effects our identities. That 30 second spot told me that I want to be just like those cooler-than-cool-Bud-Light-drinkin' guys. What did they look like? How did they dress? Those 30 seconds leave the viewer a mental picture of what cool is and what they want to be like. Just turn the T.V. on to Sunday afternoon football and you will see a dozen other commercials that support this definition of cool. Cool is being handsome. Cool is having a chick at your side and, most importantly, a beer in hand. (Bud Light, Coors, Miller--It doesn't matter, they all get the ladies.) Advertisers have certain expectations about their target audience. That is, they assume they know exactly who they are and who they want to be. Commercials try to reflect this on television to greater appeal to a their target audience. For example, football fans like beer, women, and tough cars (not necessarily in that order).

It is inhuman and offers no solution to unwanted pregnancies

Abortion is the act by which a pregnancy is prematurely terminated to result in the death of a foetus or unborn child. The life of the developing child is destroyed and the child therefore loses the chance of being born into this world.Various methods are used to perform or carry out an abortion such as use of medicine, surgery or any other methods of extraction some of which are very crude. Abortion dates way back into history and has been a social evil that society has had to put up with for a long time. In traditional society such methods as botanical products, exerting pressure on the abdomen and use of sharpened tools were used to perform abortion.With advanced civilization   these methods have changed to result to more modern methods that are medically safe. Crude methods however cannot be ruled as many women will tend to maintain secrecy about the whole issue or they may not afford to visit clinics (Riddle ,John M.).Several reasons lead to abortion but the most common one is unwanted pregnancies. Such pregnancies result from failed methods of contraception, rape, incest or even careless or unprotected sex.Special cases such as complications arising from a pregnancy also result in abortion where the urgency to save the life of the mother becomes inevitable. In the course of medical examination doctors may also detect complications in the development of a foetus and decide to terminate a pregnancy depending on the degree of destruction to the foetus.Pro-abortion activists argue that there is no need of bringing an unwanted child into this world. Children resulting from rape and incest for example come at a time when the mother is least ready for the responsibility. They are not conceived through a relationship and in the event of conception through rape the fathers may not even be known.Many people find it unhealthy to bring such children into the world because of the injustices they are likely to face in society.   Of all the injustices faced by child ren in the world however,   abortion is the worst of them all as it denies an unborn child the most basic human right; to be born and be raised in this world.Denying a child the right to live means that such a child loses the chance to be anybody in society and society has therefore been denied the services of great men and women through abortion (Edward Richards P, Katharine Rathbun C.).Despite rigorous campaigns against abortion, the evil has been on the increase in present day society.. This is due to advance in the field of medicine that has made abortion safer thus reducing the risk of death during the process.As a result, it has become an easy way out for many women especially young adults who engage in careless sex due to the promiscuous nature of society today.   But how safe is safe remains a topic of discussion regarding abortion.Though abortions carried out medically may be safe, the side effects may be far reaching and may not be realised immediately. The reproductiv e system of a woman for example may be destroyed and she may not be able to have children in future.This is traumatic as the woman is unable to overcome the guilt of contributing to her barrenness and the lack of children may lead to the break up of marriage where the woman is in such a relationship. The frustrations and psychological torment may be too much for the woman to bear (Edward R. P, Katharine R.C.).Due to increased number of abortions, a lot of people have come up with the argument that it should be legalised. They argue that legalising abortion will help to reduce abortion related deaths that result from crude methods because clinically induced abortion would now be accessible to those who wish to have it.

Factors Affecting Travel To Long Haul Destinations Report Essay

In this report I will talk about how factors affect travelling to long haul destinations and in this I will include: time zones, climate, seasonality and extreme climate conditions, travel restrictions, entry and exit requirements, health issues and social situations. In this report I will cover all of those with destinations such as : Australia, North Africa, Thailand, Indonesia, South Africa and few more. Time zones have a big effect on travelling to long haul destinations as people can get a jet lag which can ruin their holiday experience as they have to rest to get rid of it before they get active into more activities that they want to do whilst on holiday. The enjoyment of anything they do is reduced when they are jet lagged. Insomnia which is not being able to sleep properly is a very common side effect of jet lag and that is caused by the fact you wake up during the night and then sleep during the day which is caused by circadian rhythms being disturbed. Even NASA have estimat ed that you need 1 day of recovery for every time zone you cross to get back to normal so for example if it takes you 8 hours to get to Australia and you go from GMT to GMT+8 then you should have 8 days of recovery before you can actually be normal. This is also an issue with business trips as businessman need to get their thoughts straight on their work and projects as they land and sometimes they can’t because of the loss of concentration from jet lag. This is a big effect on business travel long haul as the employee’s aren’t as successful. The World Health Organization have also discovered that about 50% of people that travel to long haul destinations can catch more infections and illnesses to the lowering of human resistance which is what should fight any illnesses and infections and it cannot do it due to it fighting with the jet lag. The air in the aircraft is also not the same as on the ground and it gets you really dehydrated. British Airways have a jet lag calculator which you can use before your trip and it gives you tips on how to prevent jet lag and what to do to prevent it. Another risk of such a long flight like Australia can cause deep vein thrombosis which can be really fatal if not taken car e of as it can pop and enter straight to your lungs. It has been proven by the World Health Organization Research that the risk of deep vein thrombosis happening doubles. This is caused by the lack of movement and there are tips  on a lot of website of exercises you can do on the plane to avoid the risk and also to buy some in flight socks. Climate and seasonality also have a big effect ton travelling to long haul destinations but that is just because of people not checking and not being informed about important information. Australia has different seasons than England does. Australia’s hottest months are during Christmas time so if someone wants the best out of their weather they would be best to go at that time. People also aren’t aware of the monsoon season in Thailand which is a season of heavy rain falls. Travelling during that period of time is sometimes even more than 50% cheaper however you have to be prepared for worse rainfalls and worse storms than in the UK which not a lot of people like when they go on holidays. In march 2011 there was flooding in Koh Tao which lead to the evacuation of all people and if this happened whil st you were on your holiday it would totally ruin your holiday experience. When it comes to the extreme climate conditions such as the tropical cyclones which happen in the South Pacific Ocean on the South of the equator. There has been a Tropical storm in Mexico in 2013 leaving people with no way to get to the airport with one pair of shorts, sandals and a top waiting to be rescued. People are scared of visiting such destinations due to the risk of something like this happening. Moving onto the travel restrictions which are put in place by the government to inform tourists about any risks when visiting destinations or restrictions that stop them going to the country whatsoever. The FCO is a government company that has a website which gives all up to date information about any risks. There has recently been the Ebola virus ongoing which made the government put on restrictions on travelling to areas of West Africa. These restrictions are put in place at the moment until march 2015 as there still hasn’t been a cure fount and it’s a really deadly disease. Even though there has not been any risks of Ebola in the South Africa the times live have said in their news article that there has been a lot of people cancelling their holidays due to the fact that they are scared of getting the virus. Travel restrictions are put in place to prevent people from getting the disease and spreading it further. Next I will talk about the social situations that affect the travel to long haul destinations. The poverty in a lot of long haul destination countries reaches the extreme levels where beggars are around every corner. Tourists have to be really  careful with showing what they have and showing their wealth as the beggars end up making them feel guilty due to the fact that you maybe don’t want to help them and if you do it still makes you think that it isn’t enough. In Bandung which is a city in Indonesia there is an expected drop of 10% in tourism due to the increase of beggars on the streets. Tourists have to consider the culture and the level of poverty when they go to such an area and prepare themselves mentally to be able to enjoy this holiday. Also another example of this is the Ramadan city in Africa in which there are beggars not from even local areas harassi ng foreign tourists and making them give them all of their belongings. Recently these beggars were harassing two female tourists and when they didn’t succeed in getting anything out of them they tried to steal their stuff. This has been stated by Sumaiya Yousuf on the Rising Kashmir website. Next I will talk about the health issues that affect the travel to some long haul destinations. Health issues include things like diseases and epidemics. There is a disease ongoing at the minute of Ebola in the areas of West Africa which led to travel restrictions for UK citizens. This disease has not only lead to loss of tourism for West Africa but also for South Africa and some Asian cities as people are scared to come and visit those places because of the disease being this close. There has been researches done that showed that if the epidemic spreads into countries such as Nigeria and Senegal, Africa could lose up to 32.6 billion by the end of 2015. The Research also shows a 20%-40% drop in demand to travelling to areas close to the affected regions. All of this is stated in a International Business Times news online. Entry and Exit requirements are another issue affecting travel to a long haul destination due to the cost of it as they are really high. A single visit visa to China costs  £30 per person, vaccinations and the certificates for them could cost from  £15-  £150 per person depending on the destination and departure taxes when you are leaving to go back to England vary from  £20- £35 per person. Sometimes your departure tax is included in your flight however in some destinations such as Aruba, Dominican Republic, Jamaica and a few more you have to pay in local currency at the airport before you leave back home. Australia over the years since 2009 has increase their departure tax from $AUS7 to $AUS46 which as you can tell is a quick increase, we don’t know whether other countries will be doing departure taxes however it is really of putting when tourists  go to destinations and a lot of their money goes on Visas, Departure tax and Vaccination certificates.

Market segmentation

Market segmentation Market segmentation is the procedure of engaging products, prices, places and promotions. The process involves identifying and targeting different markets as the basis for identifying with particular marketing mixes. Proper market segmentation has to engage people, practices and different corporal substantiations.Advertising We will write a custom report sample on Market segmentation specifically for you for only $16.05 $11/page Learn More The procedure for market segmentation involves identifying the potential customers and their needs, possible market segments and later development of profiles for identified market segments. After the identification, the second stage involves selection of a target segment before engaging an attraction towards the particular market segment. It is equally important for a marketer to engage proper positioning by identifying the advantages of the chosen market segments. This may involve selection of a positioning concept befor e engaging the marketing plan for each identified segment. Market segmentation involves division of large markets into consumer-focused subsets for the clients who have common needs or applications for services or goods on offer. Clientele subgroups are identifiable through various demographics in connection with the purpose of the market segment identification or goal of the marketer. Customers’ segmentation determines deigns and implementation procedures of the marketing campaigns. In relation to McDonald and Dunbar (2007, p. 213) writing, marketers engage in the market segmentation in the aim of understanding the importance of finding a sufficient customer-base to cater for the needs. Categorizing various customers on a given criteria helps firms to establish a better application for the products or services. The gathered ideas of a criterion can thus be of help in identification of a larger audience within the demographics, and thus increase the profit margins due to ampl ification of market shares in the submarkets. There are various characteristics of a targeted consumer base. The attributes are identifiable for a given market segment such as gender, age, location, income level or education level. The market segmentation process allows for a phenomenon where a consumer may fall upon various categories. Segmentation of the market allows the company to understand the ways of enhancing customer loyalty especially among potential long-term clients. The marketers allow the customers to make suggestions concerning the practical means of improving product or service. The changes may be minor with little or no effect to the value of the core product, but they are vital in maintaining a strong and loyal customer base. The changes also ensure that the company is of goodwill because of the readiness to listen to its clients’ needs. Market segregation is generally for strengthening the bond between the vendors and the consumers.Advertising Looki ng for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The concept of market segmentation is important because the buyers and sellers form non-homogenous groups for the reason that there are differences on needs, preferences, characters and resources. Considering the Dell Inc case study, the marketing and distribution department realizes that it not possible to cater for each of its customer’s characteristics. Marketers are however able to accomplish some standardized measures of segmentation by grouping customers to various categories of common characteristics. The common characteristics are the basis for standardized marketing merges into segments. The decisive factors for market segmentation involve either the consumer or the business marketers. The segmentation requirements for Dell Inc would entail the geographical segmentation. As an international and well-known company, Dell Inc would involve the regional variables in its segmentation such as the concentration of the customers, the measures of international industrial growth rates and, other microeconomic factors such as business expansion plans. A good example of the geographical segmentation is decision to concentrate on sale of specific products to particular countries. Secondly, the company can segment markets according to the type of customers. Some of the clients are possibly big international organizations, companies, governments, or private firms. The organization’s dimensions, position in a market niche and the capacity of its value chains are the main determinants of concentration. Thirdly, there is need for Dell Inc to consider the behavioural segmentation based on the consumer performances and behaviours such as the customization, usage, patterns, prices, benefits, competition, consumer and brand loyalty. The demographic segmentation touches on the age, ethnic setting, gender, income levels, status, or oc cupation, which can equally be of assistance. Lastly, the company ought to consider the psychographic segmentation to determine clients’ bases depending on the attitudes, lifestyles and values. Integrating the marketing communication strategies Communication is a key strategy of an organization’s success. A company may be having the best and most innovative services or products, but without strong internal and external communication, then the demand may be weak. Communication of products requires the marketers to focus on the value. The quality is of much benefit to the client than quantity. Enhancement of dialogue requires invitation of client’s thoughts to enhance a rapport in promotion of coordinated efforts. Client participation ensures timely delivery of proper information or right contents.Advertising We will write a custom report sample on Market segmentation specifically for you for only $16.05 $11/page Learn More According to D oole and Lowe (2008, p. 232), the proper marketing communications tools, which promote companies products and services to its customers and the intermediaries include, the ability to ensure proper direction, precision, uniformity, appearance and timings for the targeted audiences. Marketers have to guarantee the values of proper communication to avoid confusion about branding and products recognition. The marketing mix enables them to examine prices of products, the distribution procedures, adverting, promotion mechanisms and customer service certification. â€Å"By integrating marketing communications strategies, it is important for the marketers to define as well as conduct some research concerning the targeted audience, objectives, budgets, competition, social effects, and cultural or other technological issues† (Doole and Lowe, 2008, p. 232) . The final process of the strategy involves evaluation of the decided promotion strategies. Marketers can automatically acquire the customer trust and loyalty by enhancing ethical plans, right communication procedures and following the right communication guidelines such as the marketing communication tools. Marketing communications tools Advertising This tool requires the right medium to get the accurate messages efficiently to the right audience. The effective avenues of transmission depend on the market segments, the chosen niche, and the dynamics. Considering the Dell Inc company that faces the challenges of international segmentation and maintaining the well-established customers’ loyalty, the advertising tools can be the product magazines, newspapers/ newsmagazines, internet, billboards and, mobile television such as the telephony advancements. The advertisement tools have to reach a wide clientele base regardless of the expenses. Public Relations This is a marketing communications tool involving the public perception of the products or services on offer. For a marketer to be in a position of enhan cing excellent public appearance for an organization there is need to engage sponsorship vents in the aim of building good customer trust and goodwill. The product or service has to give a positive perspective. Sales Promotion Mostly, the sales promotion is a marketing strategy that involves the media, for instance, advertising contests, sales of coupons through the media, provision of prototypes/sample products, sales of premiums, displays, demonstrations and engaging incentives. Promotion of sales accelerates the short-term sales by enhancing brand awareness campaigns, and creating or encouraging a repetitive buying procedure.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Direct marketing Direct involvement is a strong marketing strategic tool that involves responses to specific individual emails, telephone calls, inquiry catalogues or mails of customers. The marketers have to respond directly to inquiries made through the media such as television or radio. The responses cater for targeted audience to increase sales and introduce new products as a different option for marketing approaches. Personal Selling This marketing tool involves direct interaction where the marketing team must set sales appointments to selected clientele. It involves making direct presentations such as one-on-one communication to attract a strong clientele base and strengthen their relationships or loyalty to the firm. Before selection of a particular marketing tool, the marketing managers and representatives must analyze the â€Å"social, competitive, legal, regulatory, ethics, cultural and technological† effects to avoid inappropriateness, controversies and illegal enc ounters (Shimp, 2008, p. 8). Analysis of Dell’s decision to enter into relationship with distributing retailers Since its initiation, the marketing strategy of Dell Inc involved a direct client-server interaction. Its engagement of a retailers’ involvement such as, Wal-Mart is a significant change of marketing strategy. Some well established retailer stores like the Wal-Mart are internationally preferences to most customers and therefore an advantage to Dell in its global retailing strategy. The shift from strict direct selling to incorporate indirect selling by external retailers is definitely a simpler choice for the marketing team, but equally a difficult cultural move in its marketing strategies. The move is currently still on its underway and it may be difficult to determine. Is it a strategic move to avoid disastrous snarl-ups considering the competition or are the challenges bonds to increase? Losing its leadership mantle to the rival group Hewlett Packard (HP), Dell may be making the move due to pressure. On the other hand, the establishment in the market may be an indication that the need to emphasize on direct sales is not necessary the attraction to its products among most clients. Selling through the well-established retailer stores is an excellent move for the Dell Company because of the benefits of exposure especially in different market niches. The company also considers the safety of its products by starting mainly with the low-end products. The progressive changeover on the marketing strategies enhances performance and ensures provisions of extended commitment in cases of needs. It is usually safe to change from one strategy to another slowly while keenly monitoring the effects as opposed to the direct changeover. Involving the retailers is a great strategy of testing how well the company would work with the retailer stores especially on the up-coming products. How well would the company be able to handle the sales of its product s by third parties especially stores that the company can barely be in a position to control? The experience is worthwhile for Dell Inc future marketing decisions. The move will automatically affect Dells procedures of engaging customers such as the advertisement strategies and, the supply chain management. The move ensures that Dell Inc is able to develop a record of accomplishment from involvement with the retailers. The record of performance such as, the rate at which the products sell would enable the marketers to decide on the possibility of engaging the more vibrant retailers. The records provide Dell’s ability to retail from various sublets in the diverse retail channels. According to Cranfield School of Management (2000, p.5), the ability to form relationship with retailers is also a greater chance for other interested parties to channel their interests and form new links since this assists the retailers on their establishments. The well-established retail markets hav e the advantage of moving their products very fast and this can turn to be a huge benefit to the Dell Company. The question many marketers would arguably pose is, how well can computer products sell like the other products in the stores? Selling a computer is similar to selling any other product, but the clients want to know how to deal with the product such as the procedure for setting it up. How many retailers have the workmanship to withstand the long hours of user explanations and education? The arguments may fall upon the earnings of the marketer. The pay scale of Wal-Mart sellers may be quite different from that of Dell, thus Dell’s move to engage outside retailers may seem like a huge bargain over sales. Conclusion The main marketing strategy is the need to enhance proper customer relationship. Dell Inc has all along emphasized on the need to focus attention on the clients’ needs and demands. Companies need to find various methods of getting closer to the client for success thus the reason why dell is focusing on diversification into the retail markets. The Dell Company detached the partnership functions to emphasize on the need for it responsibility of customer relationship. From the case analysis, it is evident that Dell categorizes its business transactions in various customer segments for instance the recent retail stores relationship, which involves the public and private sectors. It also includes the direct customer relationship and lastly the home or public medium or small business sectors. Such a company need to approach various segments carefully and differently in the aim of customizing to fit specific needs. Arguably, the most viable communication tools for Dell’s marketing strategy would include the internet and call centres considering the diversification of the products and market competitiveness. References Cranfield School of Management (2000). Marketing Management: a Relationship  Marketing Perspective, Macmillan Business, Basingstoke Doole, I., Lowe, R. (2008). International marketing strategy: analysis, development  and implementation. Kentucky, KY: Cengage Learning EMEA McDonald, M., Dunbar, I. (2007). Market segmentation: how to do it, how to profit  from it. Oxford, UK: Elsevier Butterworth-Heinemann Shimp, T. A. (2008). Advertising Promotion and Other Aspects of Integrated Marketing  Communications. Kentucky, KY: Cengage Learning

Conversation Topics for College Office Hours

Conversation Topics for College Office Hours Its no secret: college professors can be intimidating. After all, theyre super smart and in charge of your education- not to mention your grades. That being said, of course, college professors can also be really interesting, really engaging people. Your professors likely encourage you to come speak with them during office hours. And you may, in fact, have a question or two youd like to ask. If youd like a few additional topics to have on hand for your conversation, consider any of the following  things to talk to your professor about: Your Current Class If youre currently taking a class with a professor, you can easily talk about the class. What do you like about it? What do you find really interesting and engaging? What do the other students like about it? What recently happened in class that youd like more information on, that you found helpful, or that was just plain funny? An Upcoming Class If your professor is teaching a class next semester or next year that youre interested in, you can easily talk about it. You can ask about the reading load, what kinds of topics will be covered, what expectations the professor has for the class and for students taking the class, and even what the syllabus will look like. A Previous Class You Really Enjoyed Theres nothing wrong with talking to a professor about a previous class you took with him or her that you really enjoyed. You can talk about what specifically you found interesting and ask if your professor can suggest other classes or supplemental reading so that you can pursue your interests further. Graduate School Options If youre thinking about graduate school- even just a tiny bit- your professors can be great resources for you. They can talk to you about different programs of study, what youre interested in, what graduate schools would be a good match for your interests, and even what life as a graduate student is like. Employment Ideas It could be that you absolutely love botany but have no idea what you can do with a botany degree once you graduate. A professor can be a great person to talk to about your options (in addition to the career center, of course). Additionally, they may know of internships, job opportunities, or professional contacts that can help you along the way. Anything Covered in Class That You Loved If you recently went over a topic or theory in class that you absolutely loved, mention it to your professor! It will undoubtedly be rewarding for him or her to hear about, and you can find out more about a topic you didnt know youd love. Anything Youre Struggling With in Class Your professor can be a great- if not the best- resource for getting clarity or more information about something youre struggling with. Additionally, a one-on-one conversation with your professor can provide you with an opportunity to walk through an idea and ask questions in a way that you simply cannot do in a large lecture hall. Academic Difficulties If youre facing larger academic struggles, dont be too afraid to mention it to a professor you like. He or she might have some ideas to help you out, might be able to connect you with resources on campus (like tutors or an academic support center), or just might give you a great pep talk that helps your refocus and recharge. Personal Problems That Are Impacting Your Academics While professors arent counselors, its still important for you to let them know about any personal problems youre facing that might be having an effect on your academics. If someone in your family is very sick, for example, or if youre financially struggling because of an unexpected change in financial status, it might be helpful for your professor to know. Additionally, it can be wise to mention these kinds of situations to your professor when they first appear instead of when they become a problem. How Current Events Connect With the Course Material Many times, the material(s) covered in class are large theories and concepts that dont always seem like they connect to your day-to-day life. In reality, however, they often do. Feel free to talk with your professor about current events and how they might connect to what youre learning in class. A Letter of Recommendation If youre doing well in class and you think your professor likes and respects your work, consider  asking your professor for a letter of recommendation  if you need one. Letters of recommendation that have been written by professors can be especially helpful when youre applying for certain types of internships or even graduate school or research opportunities. Study Tips It can be all too easy to forget that professors were once undergraduate students, too. And just like you, they likely had to learn  how to study at the college level. If youre struggling with study skills, talk to your professor about what theyd recommend. This can be an especially helpful and important conversation to have before an important midterm or final, too. Resources on Campus That Can Help Academically Even if your professor wants to help you more, he or she might simply not have the time. Consider, then, asking your professor about other academic support resources that you can use, like a specific upper-class or graduate-level student whos a great tutor or a great TA who offers extra study sessions. Scholarship Opportunities Your professor undoubtedly receives regular mailings and emails about scholarship opportunities for students interested in certain academic fields. Consequently, checking in with your professors about any scholarship opportunities they know about might easily result in some helpful leads that you might otherwise not find out about. Jop Opportunities True, the career center and your own professional network can be your main sources of job leads. But professors can also be a great resource to tap into. Make an appointment with your professor to talk generally about your job hopes or options as well as what connections your professor might know about. You never know what former students they still keep in touch with, what organizations they volunteer with, or what other connections they may have to offer. Dont let your nervousness about talking with your professors disconnect you from what could be a great future job!

Essay Example | Topics and Well Written Essays - 500 words - 223

Essay Example Secondly, he also theorizes whether learning should be considered an individual cognitive act or a social cultural one. For this reason, personal characteristics are considered whether a student learns according to his level of understanding or if learning happens more rapidly during socialization. Lastly, Weinstein suggests that two perspectives â€Å"give both sides of a good story† (231). The author used stratified sampling, concentrating on one class and then asking for volunteers for the interview from them. For the survey, he used random sampling, giving questionnaires to all participants from which 56% of them returned the questionnaires. From the 18 respondents to the survey, the author was able to identify two remarkable results namely, homework hours and working together. The questionnaires were designed to examine the number of hours a student worked on math each week, how the hours are distributed between the different kinds of study and how often and how much time they spend studying with fellow students, friends, tutors and others (233). From this, the author was able to gain insight about the students’ attitude toward math. The interview method perhaps gave a better insight to the author in terms of the attitude of students toward math lessons because he was able to ask follow-up questions. The author was able to design a learning strategy for the volunteers, asking them to teach each other and did the interview after the sessions. The follow up questions were often about their failures and successes in learning from each other. Consequently, he was able to determine the relationship between cognitive and sociocultural factors. Lastly, by observing students during class hours, the author was able to take note of some common problems inside the classroom such as the expected interactions between teacher and students. Nevertheless, the author focused on the students, taking note